Since we first introduced Featured Tracks in 2015, we’ve had a set of guidelines in place to make sure artists were using the tool for the right songs at the right time. As AMP evolves, we’re constantly reviewing these guidelines to make sure our recommended best practices continue to provide the best possible value for our partners.
We’re very happy to say that, in light of recent updates to our FT targeting science, we’re officially lifting the spin ceiling on Featured Tracks! Tracks will no longer be ineligible to be Featured if they exceed 1 million spins in a 7-day period.
This change, effective immediately, will greatly benefit artists wishing to Feature viral tracks, and will have no negative impact on Featured Tracks receiving less than 1 million spins per week.
As always, if you have any questions, please don’t hesitate to reach out to us at AMP-Support@pandora.com or via the Intercom chat feature in AMP.