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AUDIO MESSAGING EXAMPLE SCRIPTS

GROUP

The following is a comprehensive list of Audio Message template scripts for our most common use cases.

While these scripts are viable as written, please customize the phrasing however necessary to match your personality. The more natural these feel, the more successful they will be. 

Keep in mind: the self-serve tool will not allow messages over 15 seconds to be uploaded. 


ALBUM / SINGLE RELEASE

General New Release:
Hey this is [Group Name], and we’re so excited to announce that we have a brand new album out. It’s called [Album Name], and we think you’re going to love it. Tap the screen to listen to the entire album right now on Pandora Premium. 

Before Single:
Hey this is [Name] from [Group Name]. You’re about to hear our new single [Single Name]. [Tell a brief story about the track - i.e. “this track is about...”]. Tap the screen to check it out on Pandora Premium. Hope you enjoy it! 

  • Best for Featured Tracks or brand new single 

After Single:
Hey this is [Name] from [Group Name]. You just heard our new single [Single Name]. [Tell a brief story about the track - i.e. “this track is about”]. Tap the screen to check it out on Pandora Premium. 

  • Call to Action may vary 

 

TOUR

General Tour:
Hey, this is [Name] from [Group Name]. We’re hitting the road with [Artist Name(s)] and coming to a town near you! We’d love to see you at a show. Tap the screen now for more info. 

General Tour:
Hey, this is [Name] from [Group Name]. We’re currently on the [Name of Tour] and coming to a town near you! We’d love to see you at a show. Tap the screen now for more info. 

Market-Specific:
Hey, this is [Name] from [Group Name]. On [Date] We’re playing at [Venue] in [City], and we’d love to see you there. Tap the screen now to learn more. 

Market-Specific:
Hey, this is [Name] from [Group Name]. We’re coming to [Venue] in [City] on [Date] and we’re excited to share new music with you! Tap the screen now to get your tickets. 

Market-Specific:
Hey, this is [Name] from [Group Name]. We’re playing at [Venue] in [City] on [Date], and tickets are selling out! Hurry and tap the screen to get your tickets now. 


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